what it is

this ultra-violet shampoo tones unwanted brassy hues, while resulting in 7x more repair, 55% less breakage, and stronger, healthier-looking hair.

who it's for

all blondes, grays, and silvers 1-4c, + high porosity hair

why it's special

wash your way to a brighter + healthier looking blonde! packed with bond cure technology, quinoa protein, plant butters, and ultraviolet pigments, this purple shampoo keeps your blonde lookin' cool and strong.

• the proof is in our claims - bust your brass cool blonde repair shampoo is clinically proven to tone, hydrate, strengthen + repair hair, resulting in 7x more repair* and 55% less breakage​.*
  *after 1 use when used as a system, clinically tested.

• brightens + tones - brassy hues don't stand a chance. this shampoo brings out the best and brightest shades of blonde, silver, and gray.

• wash your way to stronger hair - bust your brass strengthens + repairs damaged hair while helping to prevent future damage.